The Advantages of Adsense For Search and Top Paying Keywords

Image via Wikipedia

Adsense for search provides publishers with the opportunity to provide a search tool through their website. The search tool provides results which contain adwords adverts, and therefore publishers can generate revenues. The effectiveness of this tool for publishers comes in its functionality for website visitors. Those who have browsed resources on a website may return to Google to complete a search. If this resource is contained within a website they are currently on, then they are likely to use the publisher’s website for search, and therefore the publisher can receive returns.

Publishers often claim that having a search tool within their website is a good way to generate Adsense revenues without the concern of diminishing their brand. In the way that a company who sells a product would not want a rival provider having an adsense advert within their website, they will not feel that this disadvantage is relevant. The advantages of adsense for search also lies in the space that it occupies on screen. The results are displayed on a separate page, so publishers do not feel that they are sacrificing space where Adsense would previously appear.

The tool may also lead to visitors selecting the given website as their homepage. If the website contains relevant resources, and still has the functionality associated with Google then the website has broader general appeal. Those who are visiting the website for the first time, and realising it will not satisfy their needs may still use the websites search function.

Adsense publishers frequently state that they receive less per Click Through with Search.  Although this is the case surfers are more likely to be targeted towards adverts than with Google Adsense. If a visitor has have changed the item or topic they wish to search for, and isn’t compelled by the adverts; they can still find what they are looking for as the publisher earns a percentage. It is also a good tool as publishers can allow their site to be searched using the same technology. Therefore surfers are more likely to also find the resources within the publisher’s website that they require.

Google has a lesser database of advertisers for Adsense through the selectiveness of advertisers. The search toolbar provides results which include advertisers that do not want to appear in Adsense for content. Google for search is also used by large market leading websites where this is rare with adsense. Companies who provide a service or sell a product are more regularly opting to incorporate the search toolbar into their website whilst not feeling that it depreciates their brand.

In fact; a lot of businesses actually feel as though their brand is strengthened through its alignment with the Google logo. Other’s who choose not to use the Google logo, may benefit from the customers assumption that the search technology used belongs to the website they are on, and therefore further profit are reaped by the publisher.

As adsense is plagued with click fraud, the same is less likely to happen with search. Click Fraud would require the person or persons committing the crime to follow realistic searches, and to avoid any suspicious behaviour. This could be particularly hard, and with less revenue per click those committing click fraud are likely to stay away from search all together.

Meanwhile the Top Paying Keywords tells us about:

Keyword Search Graph

In people’s search for higher incomes from Google AdSense a lot of AdSense publishers are looking to find those keywords that really bring the best income possible. The higher an advertiser pays for a keyword, they more the advertiser receives when they click on a link. But how can you find such words for your site? Well, the answer to that question depends a little on who you are and what you’re prepared to do to get those keywords. But the general good news is that you can indeed find such words if you need them.

Of course, if you can afford such a solution, one of the best ways of getting your hands on those words would be to pay for them. There are specialized companies that do business by finding people good keywords, not only for the purpose of more AdSense revenue but for search engine optimization as well. Such a service can be found on “Top Paying Keywords” http://www.toppayingkeywords.com/?hop=moneymkr and this is a no-brainer to getting appropriate content on your site and increasing your revenue by a whole bunch quickly. If such a solution does not work for you, you can ultimately resort to a technique of personal investigation. That means you try out keywords by yourself and see which ones work better or worse for yourself.

While you might also be doing this for the first method (paying someone else to get the keywords) it would probably be better than this because you’d at least be narrowing down search to certain items. While you’re trying this make sure to keep using AdSense’s ‘channels’ feature along the way as it can be a very good way of letting you know which sections of your site are generating income and which aren’t.

You can also yield a great amount of help from AdSense’s arch enemy Overture. Overture gives you the possibility of entering keywords and finding out not only how much advertisers are paying to get them on your page, but how much people are clicking on the words as well. This service can be found at: http://www.pixelfast.com/overture/ you may also try out a tool called Word Tracker http://jeremyburns.com/a/wordtracker. What this tool can do is tell you how many sites are already using the same keywords. Discover from this example and don’t try to use the words that a lot of people are already using.

Also, a great aid may very well be found in Google itself. Search Google for any keywords you may wish to include in your pages and look at the results. The results on the left will probably be your competitors (and if they have Google AdSense ads on their page you can bet then are) while the links on the right display ads relevant to your search. If your search doesn’t yield any AdSense results then you might want to reconsider including those keywords in your site. Make sure you don’t use any dead words (words that don’t get any links on AdSense other then public ads. That is probably the most important thing you should be doing.

Of course these are only a few methods of getting out of the dead zone and starting to make serious money with AdSense. If you’ve seen a lot of people with “not so hot” websites generating a lot of AdSense revenue, using these tips can get you right behind them (or in front if you’re really smart) very fast. Although this is the case it is also very important to remember that having the highest paying words does not mean that you make the most money. You have to also consider how many times the advert is clicked on.

Related Articles

• Chapter 1 – What To Prepare: ClickBank Account and How To Earn Thousands With ClickBank? (Part 1) (eblogtip.com)
• Does Google AdSense Automatically Show Your Best Color Ad? (seroundtable.com)
• Adsense: Are Your Adsense Ads Making Sense? (howtospoter.com)

IIs There An Easy Way? – I can’t write Articles

Yes, you may consider this the other way.

Every who has a site knows this, running and maintaining an internet based business or a site needs article. The articles provides many other benefits for the site, it also quench the  thirst for information and knowledge of the people.

The high in ranking in search results of keywords and keyword phrases that pertains or are relevant to his or her site, is the benefits that articles provide in your site. And also articles provide for the increase of the confidence and trust levels of customers to your site and company, and the attraction to website visitors when they are appreciated and is linked to your site from another site or newsletter, as well.

Most number of articles are also beneficial to both company and its traffic. If the readers like your articles, they would surely tell more of their network friends, family and peers and recommend your site to them, providing for a larger volume of traffic. As now a days it’s easier mostly the use of social networking you can easily brodcast the things you would like tell to your sets of friends the popular are Facebook and Twitter. You get bigger sales if your traffic trusts and believes in you. Your product or services would be much easier to sell when they know you know what you are doing and talking about.

So now, we have established that having a site / business that articles are very important. Articles are crucial and to keep ahead in the game, a site must have an article, it is imperative. There is one dilemma though, not many people like writing articles.

The big time company, don’t have the necessary resources to use on a pool of article writers. And website owners would rather spend their time on something else. Plagiarism or copying of other articles is frowned upon and could easily get you into trouble, worst case scenario; a hefty fine and jail time.

So these are the some other options?

Here you won’t have problems with copyright infringement and the following penalties and fines if you get caught for plagiarism. For starters like you, if you hate writing, and don’t know how to write articles and you can’t afford to hire people to write for you then don’t.  You can get free articles, Yes FREE articles. The first place to look at for free articles is the public domain.

Public domain articles are articles freely given to the public for public use. You can do whatever you want with it. You can place it on your site, name it as yours, put it in a newsletter its you decision. Always remember though that you will have to choose articles that is very relevant to your site.

well, the downside to public domain articles is that since it is free for everybody, many of your competitors may have access to them as well. Since every site needs to be original and unique even though you have the same niche, this could be a predicament. You may also have to edit them a bit to place more keywords , very good keywords and keyword phrases to make them better.

Another way is you allow other sites which has the same subject or topic as yours to submit articles to your site, this you can get for free.  This would be only to augment your existing content or else all your articles would be leading to other sites since these articles would have resource boxes with them that could link or direct the readers to their site. So you see, that’s the reason why it is very important to have your own articles; you cold use them to link your site to other sites as well.

You should go for original ones, to truly feel the impact of what a good article to you. There are many article writers who do part time and freelance article writing jobs that charges only minimal fees. You can get good articles that have all the keywords and keyword phrases you need and people are looking for.

The investment you made for these articles would be worthwhile because you could use them for all the benefits you could offer. You hold copyrights to them and you will be able to use them anyway you want. As your articles help you in building your business and your site, you will have more articles to write and maybe then you wont be having second thoughts about articles.

A lot of things you can also consider about articles in your site, the articles should be informative and many people should find how would your article benefit them. You may also consider the timing of your article, you may consider watching news about what’s happening surrounds you.

So that’s all folks hope my article help you in your online business. Thank you.